There’s something deeply satisfying about making your own beef jerky at home. I remember the first time I tried a batch of what I now call People’s Choice Beef Jerky—it was during a weekend camping trip with friends. We’d brought along store-bought jerky, but it was tough, overly salty, and just…uninspired. When we got home, I became determined to create a version that was tender, flavorful, and worthy of sharing. After testing countless marinades and drying methods, I landed on this recipe, which has since become the most requested snack in my house. This homemade beef jerky is everything the commercial stuff isn’t: deeply savory, perfectly spiced, and made with ingredients you can actually pronounce.
Whether you’re prepping for a hike, packing lunches, or just craving a high-protein bite, this recipe delivers. And the best part? You don’t need any fancy equipment to make it. Let’s dive in.
Table of Contents
People’s Choice Beef Jerky Ingredients
People’s Choice Beef Jerky starts with simple, quality ingredients that work together to create a balanced, crave-worthy flavor. Here’s what you’ll need:
- 2 lbs lean beef (top round, sirloin, or flank steak work beautifully)
- ¾ cup soy sauce (or tamari for gluten-free)
- ¼ cup Worcestershire sauce
- 2 tbsp liquid smoke
- 2 tbsp brown sugar
- 1 tbsp smoked paprika
- 2 tsp garlic powder
- 2 tsp onion powder
- 1 tsp black pepper, freshly ground
- ½ tsp cayenne pepper (optional, for a subtle kick)
- 1 tsp curing salt (optional, but helps with preservation and color)
Smart Swaps & Tips:
If you’re watching sodium, use low-sodium soy sauce. For a sweeter profile, swap brown sugar with maple syrup or honey. If you don’t have liquid smoke, a dash of chipotle powder can add smokiness. And if you love experimenting with different proteins, check out our deer jerky recipe for a wild game twist.
People’s Choice Beef Jerky Timing
- Prep Time: 20 minutes (plus 4–12 hours marinating)
- Cook Time: 4–6 hours
- Total Time: 4.5–18 hours
While the drying process takes time, it’s mostly hands-off. This recipe is about 30% faster than some traditional methods thanks to a streamlined marinade and efficient drying.
Step-by-Step People’s Choice Beef Jerky Instructions
Making homemade beef jerky is easier than you might think. Follow these steps for tender, flavorful strips every time.
Slice the Beef: Place the beef in the freezer for 30–60 minutes to firm it up. This makes slicing much easier. Using a sharp knife, slice against the grain into ¼-inch thick strips. For a more tender bite, you can also slice with the grain for a chewier texture—it’s all about preference.
Prepare the Marinade: In a medium bowl, whisk together soy sauce, Worcestershire sauce, liquid smoke, brown sugar, smoked paprika, garlic powder, onion powder, black pepper, and cayenne (if using). If you’re using curing salt, add it now.
Marinate the Beef: Place the beef strips in a large resealable bag or shallow dish. Pour the marinade over the meat, making sure every piece is well-coated. Seal the bag or cover the dish, then refrigerate for at least 4 hours, or ideally overnight. The longer it marinates, the deeper the flavor.
Dry the Jerky: Remove the beef from the marinade and pat dry with paper towels. Arrange the strips in a single layer on dehydrator trays, oven racks, or air fryer baskets. Avoid overlapping. If you’re new to jerky-making, our foundational beef jerky guide covers all the methods in detail.
Dehydrate:
- Dehydrator: Set to 160°F and dry for 4–6 hours, until firm but still pliable.
- Oven: Set to the lowest temperature (170°F works well) and prop the door open slightly with a wooden spoon. Dry for 4–6 hours.
- Air Fryer: 160°F for 3–4 hours, checking frequently.
Test for Doneness: The jerky should bend without breaking and have a dry, leathery texture. Let it cool completely before storing.
People’s Choice Beef Jerky Nutritional Information
Per serving (1 oz):
- Calories: 70
- Protein: 11g
- Fat: 2g
- Carbohydrates: 2g
- Sodium: 480mg
This jerky is packed with high-quality protein, making it an excellent snack for active lifestyles. The lean beef provides iron and B vitamins, while the minimal sugar keeps it low-carb friendly.
Equipment Needed for People’s Choice Beef Jerky
You don’t need a professional setup to make great jerky. Here’s what works:
- Sharp chef’s knife
- Cutting board
- Large resealable bag or glass dish
- Dehydrator, oven, or air fryer
- Paper towels
If you love the convenience of a dehydrator, you’ll find it useful for other recipes like fruit leathers and veggie chips. For something different but equally savory, try our high protein slow cooker garlic butter beef bites.
Why You’ll Love This People’s Choice Beef Jerky Recipe
- It’s Customizable: Adjust the spices and sweetness to match your taste.
- Cost-Effective: Homemade jerky is significantly cheaper than store-bought artisanal jerky.
- Healthier Ingredients: No preservatives, MSG, or artificial flavors.
- Perfect for Gifting: Bag it up for friends—it’s a thoughtful, homemade treat.
- Great for Meal Prep: Make a big batch for snacks all week long.
Healthier Alternatives for People’s Choice Beef Jerky

If you’re looking to lighten things up or accommodate dietary needs, try these easy swaps:
- Low-Sodium: Use coconut aminos instead of soy sauce.
- Sugar-Free: Replace brown sugar with a sugar-free sweetener like monk fruit.
- Extra Lean: Use turkey or bison for a leaner protein option.
- Spice Level: Omit cayenne for mild jerky, or double it for extra heat.
Serving Suggestions for People’s Choice Beef Jerky
This jerky is incredibly versatile. Here’s how to enjoy it:
- Pack it in lunchboxes with cheese, nuts, and dried fruit.
- Crumble over salads for a protein boost.
- Serve with crackers and pickles for a simple charcuterie board.
- Take it on road trips, hikes, or long flights.
If you enjoy bold, smoky flavors, you might also like our Jack Links beef jerky copycat version.
Common Mistakes to Avoid with People’s Choice Beef Jerky
- Skipping the Freezer Time: Partially freezing the meat makes slicing uniform strips much easier.
- Overlapping Strips: This prevents even drying and can lead to spoilage.
- Rushing the Marinade: Give it time—overnight marinating delivers the best flavor.
- Over-Drying: Jerky should be chewy, not brittle. Check it regularly during the last hour.
Storing Tips for People’s Choice Beef Jerky

Proper storage keeps your jerky fresh and tasty:
- Store in an airtight container or resealable bag.
- Keep in a cool, dark place for up to 2 weeks.
- For longer storage, refrigerate for up to 2 months or freeze for 6 months.
- If the jerky feels moist, dry it a bit more before storing to prevent mold.
People’s Choice Beef Jerky Conclusion
Making your own People’s Choice Beef Jerky is a rewarding process that pays off in flavor, quality, and satisfaction. With just a few simple steps, you can create a snack that’s far superior to anything you’ll find on a store shelf. Whether you stick with this classic recipe or experiment with your own twists, I hope this becomes a staple in your kitchen just like it is in mine.
I’d love to hear how your batch turns out—leave a comment below with your favorite variation or any questions! And if you’re sharing your jerky-making journey on Pinterest, don’t forget to tag @Stacksipsnack so we can see your delicious creations. Happy snacking
FAQs about people’s choice beef jerky
Where can I buy People’s Choice Beef Jerky?
People’s Choice Beef Jerky is available for purchase on their official website, through major online retailers like Amazon, and in various grocery stores, convenience stores, and specialty food retailers across the United States.
What are the ingredients in People’s Choice Beef Jerky?
The primary ingredients are high-quality beef, soy sauce, sugar, and a blend of spices. The exact recipe is a family secret, but they use simple, traditional ingredients without artificial preservatives.
Is People’s Choice Beef Jerky gluten-free?
No, People’s Choice Beef Jerky is not gluten-free. Their traditional recipe uses soy sauce, which contains wheat, a source of gluten.
How is People’s Choice Beef Jerky made?
People’s Choice Beef Jerky is made using a traditional, old-world method. Whole-muscle beef is hand-sliced, marinated in a family recipe sauce, and then slow-smoked over real wood for an authentic flavor and tender texture.
Who owns People’s Choice Beef Jerky?
People’s Choice Beef Jerky is a family-owned and operated business. It was founded in Los Angeles in 1984 by the Moradian family and continues to be run by the family to this day.
What is the shelf life of People’s Choice Beef Jerky?
An unopened package of People’s Choice Beef Jerky typically has a shelf life of about one year when stored in a cool, dry place. Once opened, it is best consumed within a few days for optimal freshness.

People’s Choice Beef Jerky
- Total Time: 4.5-18 hours
- Yield: 2 lbs 1x
Description
There’s something deeply satisfying about making your own beef jerky at home. This homemade beef jerky is everything the commercial stuff isn’t: deeply savory, perfectly spiced, and made with ingredients you can actually pronounce.
Ingredients
- 2 lbs lean beef (top round, sirloin, or flank steak work beautifully)
- ¾ cup soy sauce (or tamari for gluten-free)
- ¼ cup Worcestershire sauce
- 2 tbsp liquid smoke
- 2 tbsp brown sugar
- 1 tbsp smoked paprika
- 2 tsp garlic powder
- 2 tsp onion powder
- 1 tsp black pepper, freshly ground
- ½ tsp cayenne pepper (optional, for a subtle kick)
- 1 tsp curing salt (optional, but helps with preservation and color)
Instructions
- Slice the Beef: Place the beef in the freezer for 30–60 minutes to firm it up. Using a sharp knife, slice against the grain into ¼-inch thick strips.
- Prepare the Marinade: In a medium bowl, whisk together soy sauce, Worcestershire sauce, liquid smoke, brown sugar, smoked paprika, garlic powder, onion powder, black pepper, and cayenne (if using). If you’re using curing salt, add it now.
- Marinate the Beef: Place the beef strips in a large resealable bag or shallow dish. Pour the marinade over the meat, making sure every piece is well-coated. Seal the bag or cover the dish, then refrigerate for at least 4 hours, or ideally overnight.
- Dry the Jerky: Remove the beef from the marinade and pat dry with paper towels. Arrange the strips in a single layer on dehydrator trays, oven racks, or air fryer baskets. Avoid overlapping.
- Dehydrate: Set dehydrator to 160°F and dry for 4–6 hours, until firm but still pliable. For oven method: set to 170°F and prop door open slightly. For air fryer: 160°F for 3–4 hours.
- Test for Doneness: The jerky should bend without breaking and have a dry, leathery texture. Let it cool completely before storing.
Notes
Store in an airtight container in a cool, dark place for up to 2 weeks. For longer storage, refrigerate for up to 2 months or freeze for 6 months. If the jerky feels moist, dry it a bit more before storing to prevent mold.
- Prep Time: 20 minutes
- Cook Time: 4-6 hours
- Category: Snack
- Method: Dehydrating
- Cuisine: American
Nutrition
- Serving Size: 1 oz
- Calories: 70
- Sugar: 1g
- Sodium: 480mg
- Fat: 2g
- Saturated Fat: 1g
- Unsaturated Fat: 1g
- Trans Fat: 0g
- Carbohydrates: 2g
- Fiber: 0g
- Protein: 11g
- Cholesterol: 25mg
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